Business concept, vision and mission

Ejendals’ business concept, vision and mission make up a major part of our identity. Our business concept describes the goal of our day-to-day operations. Our vision and mission are a summary of our long-term goals.

Business concept
Our business concept is for innovation to be the driving force behind Ejendals’ quality and expertise, which in turn should increase safety for end users. We do this by distributing the world’s best protective products for hands and feet, while also improving knowledge of hand and foot safety in accordance with our safety concept. We contribute to the profitability of our customers.

Vision
Zero injuries to hands and feet, for the benefit of the employee, the company and society. 

Mission
We deliver protection, comfort and profitable solutions to our customers. We work long-term with product development, manufacturing, sales and marketing of hand and foot protection.