Juho Viljanmaa signs the contract to buy the tannery in Jokipii, which is where the JALAS® brand started. Travelling cobblers are hired to manufacture boots, shoes and other made-to-order leather items.
More skilled tanners and workers are hired. Production is more mechanised.
Urho Viljanmaa separates a part of the business with focus on manufacturing shoes.
Industry is registered as tannery and footwear dealer. Shoepacs, poulaines and sandals are manufactured.
A shoe store is opened in Jokipii to support the tannery.